The Effects of Electronic Commerce on the Structure of Intermediation
نویسنده
چکیده
The paper questions the notion that the diffusion of electronic commerce will lead to disintermediation. Rather than interpreting intermediation as a single service it is pointed out that intermediaries can provide a number of services. The analysis based on the New Institutional Economics, Market Microstructure Theory, and Information Economics shows that the three intermediation services studied are, generally, not under threat by the diffusion of electronic commerce. The overall effects on intermediation depend on the relevance of these services relative to others (e.g. order processing) which are supposed to become obsolete.
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ورودعنوان ژورنال:
- J. Computer-Mediated Communication
دوره 5 شماره
صفحات -
تاریخ انتشار 2000